When did "rugby sweater" start trending?

Google Trends first listed it as a rising search on 5 June 2023 in the US, the United Kingdom, Canada, Australia. It has been recorded 92 times since, peaking at 37,500% on 10 October 2025.

Where is "rugby sweater" rising right now?

Nowhere in the last 24 hours. It was last seen rising on 10 September 2026 (US, GB, CA, AU).

How does this year compare with last year?

Over the same 90 days in previous years its best daily growth was 24,450% in 2025, 18,850% in 2024, against 170% in the last 90 days — a recurring window worth planning for.

How many people search for "rugby sweater"?

Google Ads counted an average of 2,400 searches a month over the year to Jul 2024, peaking at 3,600 in Oct 2023. Demand holds up across the year.

Can I put "rugby sweater" on a shirt or a listing?

It is a generic product term, so the trademark risk is low; the design itself has to be the reason to buy.

Is it a good keyword for print-on-demand designs?

It passes the print-on-demand filter (people search for it together with shirts, sweaters); 7 related rising searches about "rugby" are listed below. Check the trademark status of any brand or name in the phrase before using it on a listing.

rugby sweater

Google Trends rising search · first seen 5 Jun 2023

"rugby sweater" is a search that Google Trends flagged as rising among people searching for shirts and sweaters, first seen on 5 Jun 2023 in the US, the United Kingdom, Canada and Australia. It has been recorded 92 times since; its biggest jump was 37,500% on 10 Oct 2025 — a Breakout, Google's label for growth above 5,000%. It was last seen rising on 10 Sep 2026.

👕 shirt 🧶 sweater POD Generic product

First seen: 5 Jun 2023; 3 years ago
Last seen: 10 Sep 2026; 1 week ago
Times recorded: 92; 12 window/country combos
Peak: 37,500%; 10 Oct 2025
Countries: 🇺🇸 🇬🇧 🇨🇦 🇦🇺; US, GB, CA, AU
Windows: 1H · 4H · 1D · 7D · 30D; ever rising in

Right now (last 24 hours)

Not in any rising list in the last 24 hours. Last seen 1 week ago.

Last 90 daysLast 24 months

Highest growth recorded each day, across every window and country.Highest growth recorded in each month.

Same period in 2025

22 Jun 2025 – 19 Sep 2025 · peak 24,450%

Same period in 2024

22 Jun 2024 – 19 Sep 2024 · peak 18,850%

Tracking coverage has grown over the years (more niches, countries and time windows), so earlier years can under-count.

Search demand by month

Google Ads · data through Jul 2024

Demand holds up year-round: around 2,400 searches a month, at its best 3,600 in Oct 2023.

~2,400 searches/month on average Ad competition: High

Search "rugby sweater" on

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FAQ

When did "rugby sweater" start trending?: Google Trends first listed it as a rising search on 5 June 2023 in the US, the United Kingdom, Canada, Australia. It has been recorded 92 times since, peaking at 37,500% on 10 October 2025.
Where is "rugby sweater" rising right now?: Nowhere in the last 24 hours. It was last seen rising on 10 September 2026 (US, GB, CA, AU).
How does this year compare with last year?: Over the same 90 days in previous years its best daily growth was 24,450% in 2025, 18,850% in 2024, against 170% in the last 90 days — a recurring window worth planning for.
How many people search for "rugby sweater"?: Google Ads counted an average of 2,400 searches a month over the year to Jul 2024, peaking at 3,600 in Oct 2023. Demand holds up across the year.
Can I put "rugby sweater" on a shirt or a listing?: It is a generic product term, so the trademark risk is low; the design itself has to be the reason to buy.
Is it a good keyword for print-on-demand designs?: It passes the print-on-demand filter (people search for it together with shirts, sweaters); 7 related rising searches about "rugby" are listed below. Check the trademark status of any brand or name in the phrase before using it on a listing.

Source: Google Trends rising searches. Updated 19 Sep 2026, 11:47 UTC.