When did "rugby sweater" start trending?

Google Trends first listed it as a rising search on 5 June 2023 in the US, the United Kingdom, Canada, Australia. It has been recorded 94 times since, peaking at 37,500% on 10 October 2025.

Where is "rugby sweater" rising right now?

Nowhere in the last 24 hours. It was last seen rising on 1 October 2026 (US, GB, CA, AU).

How does this year compare with last year?

Over the same 90 days in previous years its best daily growth was 37,500% in 2025, 29,400% in 2024, against 450% in the last 90 days — a recurring window worth planning for.

How many people search for "rugby sweater"?

Google Ads counted an average of 2,400 searches a month over the year to Jul 2024, peaking at 3,600 in Oct 2023. Demand holds up across the year.

Can I put "rugby sweater" on a shirt or a listing?

It is a generic product term, so the trademark risk is low; the design itself has to be the reason to buy.

Is it a good keyword for print-on-demand designs?

It passes the print-on-demand filter (people search for it together with shirts, sweaters); 7 related rising searches about "rugby" are listed below. Check the trademark status of any brand or name in the phrase before using it on a listing.

rugby sweater

Google Trends rising search · first seen 5 Jun 2023

"rugby sweater" is a search that Google Trends flagged as rising among people searching for shirts and sweaters, first seen on 5 Jun 2023 in the US, the United Kingdom, Canada and Australia. It has been recorded 94 times since; its biggest jump was 37,500% on 10 Oct 2025 — a Breakout, Google's label for growth above 5,000%. It was last seen rising on 1 Oct 2026.

👕 shirt 🧶 sweater POD Generic product

First seen: 5 Jun 2023; 3 years ago
Last seen: 1 Oct 2026; 1 week ago
Times recorded: 94; 12 window/country combos
Peak: 37,500%; 10 Oct 2025
Countries: 🇺🇸 🇬🇧 🇨🇦 🇦🇺; US, GB, CA, AU
Windows: 1H · 4H · 1D · 7D · 30D; ever rising in

Right now (last 24 hours)

Not in any rising list in the last 24 hours. Last seen 1 week ago.

Last 90 daysLast 24 months

Highest growth recorded each day, across every window and country.Highest growth recorded in each month.

Same period in 2025

13 Jul 2025 – 10 Oct 2025 · peak 37,500%

Same period in 2024

13 Jul 2024 – 10 Oct 2024 · peak 29,400%

Tracking coverage has grown over the years (more niches, countries and time windows), so earlier years can under-count.

Search demand by month

Google Ads · data through Jul 2024

Demand holds up year-round: around 2,400 searches a month, at its best 3,600 in Oct 2023.

~2,400 searches/month on average Ad competition: High

Search "rugby sweater" on

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FAQ

When did "rugby sweater" start trending?: Google Trends first listed it as a rising search on 5 June 2023 in the US, the United Kingdom, Canada, Australia. It has been recorded 94 times since, peaking at 37,500% on 10 October 2025.
Where is "rugby sweater" rising right now?: Nowhere in the last 24 hours. It was last seen rising on 1 October 2026 (US, GB, CA, AU).
How does this year compare with last year?: Over the same 90 days in previous years its best daily growth was 37,500% in 2025, 29,400% in 2024, against 450% in the last 90 days — a recurring window worth planning for.
How many people search for "rugby sweater"?: Google Ads counted an average of 2,400 searches a month over the year to Jul 2024, peaking at 3,600 in Oct 2023. Demand holds up across the year.
Can I put "rugby sweater" on a shirt or a listing?: It is a generic product term, so the trademark risk is low; the design itself has to be the reason to buy.
Is it a good keyword for print-on-demand designs?: It passes the print-on-demand filter (people search for it together with shirts, sweaters); 7 related rising searches about "rugby" are listed below. Check the trademark status of any brand or name in the phrase before using it on a listing.

Source: Google Trends rising searches. Updated 10 Oct 2026, 03:46 UTC.