Google Trends rising search · first seen 9 Aug 2023
"varsity sweatshirt" is a search that Google Trends flagged as rising among people searching for sweatshirts, first seen on 9 Aug 2023 in the US, the United Kingdom and Canada. It has been recorded 61 times since; its biggest jump was 1,546,450% on 11 Dec 2024 — a Breakout, Google's label for growth above 5,000%. It was last seen rising on 1 Sep 2026.
Why it is trending, trademark risk, 10 design angles and keywords. Opens your own ChatGPT, Claude or Perplexity with the data and a ready-made brief — nothing is sent from this site.
Google Trends first listed it as a rising search on 9 August 2023 in the US, the United Kingdom, Canada. It has been recorded 61 times since, peaking at 1,546,450% on 11 December 2024.
Where is "varsity sweatshirt" rising right now?
Nowhere in the last 24 hours. It was last seen rising on 1 September 2026 (US, GB, CA).
How does this year compare with last year?
Over the same 90 days in previous years its best daily growth was 58,300% in 2024, against 50% in the last 90 days — a recurring window worth planning for.
How many people search for "varsity sweatshirt"?
Google Ads counted an average of 3,600 searches a month over the year to Jul 2024, peaking at 5,400 in Nov 2023. Demand holds up across the year.
Can I put "varsity sweatshirt" on a shirt or a listing?
It is a generic product term, so the trademark risk is low; the design itself has to be the reason to buy.
Is it a good keyword for print-on-demand designs?
It passes the print-on-demand filter (people search for it together with sweatshirts); 1 related rising searches about "varsity" are listed below. Check the trademark status of any brand or name in the phrase before using it on a listing.
Source: Google Trends rising searches. Updated 19 Sep 2026, 08:35 UTC.