When did "thom browne shirt" start trending?

Google Trends first listed it as a rising search on 22 November 2022 in the US, the United Kingdom, Australia. It has been recorded 38 times since, peaking at 13,250% on 13 January 2026.

Where is "thom browne shirt" rising right now?

Nowhere in the last 24 hours. It was last seen rising on 2 September 2026 (US, GB, AU).

How does this year compare with last year?

Over the same 90 days in previous years its best daily growth was 200% in 2024, against 7,650% in the last 90 days — a recurring window worth planning for.

How many people search for "thom browne shirt"?

Google Ads counted an average of 8,100 searches a month over the year to Jul 2024, peaking at 8,100 in Aug 2023. Demand holds up across the year.

Can I put "thom browne shirt" on a shirt or a listing?

Probably not as written: the phrase names a brand, so a listing that uses the brand name risks a takedown. Design around the style or the topic people want, not the name.

Is it a good keyword for print-on-demand designs?

It passes the print-on-demand filter (people search for it together with shirts); 3 related rising searches about "thom" are listed below. Check the trademark status of any brand or name in the phrase before using it on a listing.

thom browne shirt

Google Trends rising search · first seen 22 Nov 2022

"thom browne shirt" is a search that Google Trends flagged as rising among people searching for shirts, first seen on 22 Nov 2022 in the US, the United Kingdom and Australia. It has been recorded 38 times since; its biggest jump was 13,250% on 13 Jan 2026 — a Breakout, Google's label for growth above 5,000%. It was last seen rising on 2 Sep 2026.

👕 shirt POD Brand + product

First seen: 22 Nov 2022; 3 years ago
Last seen: 2 Sep 2026; 2 weeks ago
Times recorded: 38; 10 window/country combos
Peak: 13,250%; 13 Jan 2026
Countries: 🇺🇸 🇬🇧 🇦🇺; US, GB, AU
Windows: 1H · 4H · 1D · 7D; ever rising in

Right now (last 24 hours)

Not in any rising list in the last 24 hours. Last seen 2 weeks ago.

Last 90 daysLast 24 months

Highest growth recorded each day, across every window and country.Highest growth recorded in each month.

Same period in 2024

22 Jun 2024 – 19 Sep 2024 · peak 200%

Tracking coverage has grown over the years (more niches, countries and time windows), so earlier years can under-count.

Search demand by month

Google Ads · data through Jul 2024

Demand holds up year-round: around 8,100 searches a month, at its best 8,100 in Aug 2023.

~8,100 searches/month on average Ad competition: High

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FAQ

When did "thom browne shirt" start trending?: Google Trends first listed it as a rising search on 22 November 2022 in the US, the United Kingdom, Australia. It has been recorded 38 times since, peaking at 13,250% on 13 January 2026.
Where is "thom browne shirt" rising right now?: Nowhere in the last 24 hours. It was last seen rising on 2 September 2026 (US, GB, AU).
How does this year compare with last year?: Over the same 90 days in previous years its best daily growth was 200% in 2024, against 7,650% in the last 90 days — a recurring window worth planning for.
How many people search for "thom browne shirt"?: Google Ads counted an average of 8,100 searches a month over the year to Jul 2024, peaking at 8,100 in Aug 2023. Demand holds up across the year.
Can I put "thom browne shirt" on a shirt or a listing?: Probably not as written: the phrase names a brand, so a listing that uses the brand name risks a takedown. Design around the style or the topic people want, not the name.
Is it a good keyword for print-on-demand designs?: It passes the print-on-demand filter (people search for it together with shirts); 3 related rising searches about "thom" are listed below. Check the trademark status of any brand or name in the phrase before using it on a listing.

Source: Google Trends rising searches. Updated 19 Sep 2026, 11:50 UTC.