the gift that keeps on giving
Google Trends rising search · first seen 23 Aug 2023 · breaking out now
"the gift that keeps on giving" is a search that Google Trends flagged as rising among people searching for gifts, first seen on 23 Aug 2023 in the US, the United Kingdom, Canada and France. It has been recorded 5 times since; its biggest jump was 6,950% on 23 Aug 2024 — a Breakout, Google's label for growth above 5,000%. Right now it is rising in the Past 7 days window in France.
- First seen
- 23 Aug 2023
- 3 years ago
- Last seen
- 29 Oct 2026
- 29 Oct 18:00 UTC
- Times recorded
- 5
- 7 window/country combos
- Peak
- 6,950%
- 23 Aug 2024
- Countries
- 🇺🇸 🇬🇧 🇨🇦 🇫🇷
- US, GB, CA, FR
- Windows
- 1H · 4H · 1D · 7D
- ever rising in
Right now (last 24 hours)
Last 90 daysLast 24 months
Highest growth recorded each day, across every window and country.Highest growth recorded in each month.
Same period in 2024
1 Aug 2024 – 29 Oct 2024 · peak 6,950%
Tracking coverage has grown over the years (more niches, countries and time windows), so earlier years can under-count.
Search demand by month
Google Ads · data through Aug 2026Searches peak in December — 14,800 a month at the top against ~4,400 in July, the quietest month. To catch the season, listings should be live by October.
Search "the gift that keeps on giving" on
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FAQ
- When did "the gift that keeps on giving" start trending?
- Google Trends first listed it as a rising search on 23 August 2023 in the US, the United Kingdom, Canada, France. It has been recorded 5 times since, peaking at 6,950% on 23 August 2024.
- Where is "the gift that keeps on giving" rising right now?
- In the last 24 hours it appeared in the Past 7 days window for France, with a best growth of 6,750% (Breakout).
- How does this year compare with last year?
- Over the same 90 days in previous years its best daily growth was 6,950% in 2024, against 6,750% in the last 90 days — a recurring window worth planning for.
- How many people search for "the gift that keeps on giving"?
- Google Ads counted an average of 5,400 searches a month over the year to Aug 2026, peaking at 14,800 in Dec 2022. Demand is seasonal — plan for December and have listings live by October.
- Can I put "the gift that keeps on giving" on a shirt or a listing?
- Yes — it is a topic search with no person, team, character, title or brand in it, the kind print-on-demand designs are made of. Anyone may design for it; keep the wording your own.
- Is it a good keyword for print-on-demand designs?
- It passes the print-on-demand filter (people search for it together with gifts). Check the trademark status of any brand or name in the phrase before using it on a listing.
Source: Google Trends rising searches. Updated 29 Oct 2026, 19:36 UTC.