When did "sweatshirt dress" start trending?

Google Trends first listed it as a rising search on 8 August 2023 in the US, the United Kingdom, Canada, Australia. It has been recorded 498 times since, peaking at 405,800% on 3 November 2024.

Where is "sweatshirt dress" rising right now?

In the last 24 hours it appeared in the Past 4 hours window for the US, the United Kingdom, with a best growth of 100%.

How does this year compare with last year?

Over the same 90 days in previous years its best daily growth was 277,150% in 2024, against 180% in the last 90 days — a recurring window worth planning for.

How many people search for "sweatshirt dress"?

Google Ads counted an average of 22,200 searches a month over the year to Jul 2024, peaking at 49,500 in Nov 2023. Demand is seasonal — plan for September–November and have listings live by July.

Can I put "sweatshirt dress" on a shirt or a listing?

It is a generic product term, so the trademark risk is low; the design itself has to be the reason to buy.

Is it a good keyword for print-on-demand designs?

It passes the print-on-demand filter (people search for it together with sweatshirts, sweaters); 8 related rising searches about "dress" are listed below. Check the trademark status of any brand or name in the phrase before using it on a listing.

sweatshirt dress

Google Trends rising search · first seen 8 Aug 2023

"sweatshirt dress" is a search that Google Trends flagged as rising among people searching for sweatshirts and sweaters, first seen on 8 Aug 2023 in the US, the United Kingdom, Canada and Australia. It has been recorded 498 times since; its biggest jump was 405,800% on 3 Nov 2024 — a Breakout, Google's label for growth above 5,000%. Right now it is rising in the Past 4 hours window in the US and the United Kingdom.

🧥 sweatshirt 🧶 sweater POD Generic product

First seen: 8 Aug 2023; 3 years ago
Last seen: 18 Sep 2026; 18 Sep 16:00 UTC
Times recorded: 498; 36 window/country combos
Peak: 405,800%; 3 Nov 2024
Countries: 🇺🇸 🇬🇧 🇨🇦 🇦🇺; US, GB, CA, AU
Windows: 1H · 4H · 1D · 7D · 30D · 90D · 12M · 5Y; ever rising in

Right now (last 24 hours)

4H 🇺🇸 United States 🇬🇧 United Kingdom best 100%

Last 90 daysLast 24 months

Highest growth recorded each day, across every window and country.Highest growth recorded in each month.

Same period in 2024

22 Jun 2024 – 19 Sep 2024 · peak 277,150%

Tracking coverage has grown over the years (more niches, countries and time windows), so earlier years can under-count.

Search demand by month

Google Ads · data through Jul 2024

Searches peak in September–November — 49,500 a month at the top against ~8,100 in June, the quietest month. To catch the season, listings should be live by July.

~22,200 searches/month on average Ad competition: High

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FAQ

When did "sweatshirt dress" start trending?: Google Trends first listed it as a rising search on 8 August 2023 in the US, the United Kingdom, Canada, Australia. It has been recorded 498 times since, peaking at 405,800% on 3 November 2024.
Where is "sweatshirt dress" rising right now?: In the last 24 hours it appeared in the Past 4 hours window for the US, the United Kingdom, with a best growth of 100%.
How does this year compare with last year?: Over the same 90 days in previous years its best daily growth was 277,150% in 2024, against 180% in the last 90 days — a recurring window worth planning for.
How many people search for "sweatshirt dress"?: Google Ads counted an average of 22,200 searches a month over the year to Jul 2024, peaking at 49,500 in Nov 2023. Demand is seasonal — plan for September–November and have listings live by July.
Can I put "sweatshirt dress" on a shirt or a listing?: It is a generic product term, so the trademark risk is low; the design itself has to be the reason to buy.
Is it a good keyword for print-on-demand designs?: It passes the print-on-demand filter (people search for it together with sweatshirts, sweaters); 8 related rising searches about "dress" are listed below. Check the trademark status of any brand or name in the phrase before using it on a listing.

Source: Google Trends rising searches. Updated 19 Sep 2026, 13:59 UTC.