When did "shetland wool sweater" start trending?

Google Trends first listed it as a rising search on 20 December 2023 in the US, the United Kingdom, Canada, Australia. It has been recorded 77 times since, peaking at 103,050% on 26 November 2025.

Where is "shetland wool sweater" rising right now?

Nowhere in the last 24 hours. It was last seen rising on 27 September 2026 (US, GB, CA, AU).

How does this year compare with last year?

Over the same 90 days in previous years its best daily growth was 20,250% in 2025, against 6,850% in the last 90 days — a recurring window worth planning for.

How many people search for "shetland wool sweater"?

Google Ads counted an average of 1,900 searches a month over the year to Jul 2024, peaking at 4,400 in Dec 2023. Demand is seasonal — plan for November–January and have listings live by September.

Can I put "shetland wool sweater" on a shirt or a listing?

It is a generic product term, so the trademark risk is low; the design itself has to be the reason to buy.

Is it a good keyword for print-on-demand designs?

It passes the print-on-demand filter (people search for it together with sweaters); 1 related rising searches about "shetland" are listed below. Check the trademark status of any brand or name in the phrase before using it on a listing.

shetland wool sweater

Google Trends rising search · first seen 20 Dec 2023

"shetland wool sweater" is a search that Google Trends flagged as rising among people searching for sweaters, first seen on 20 Dec 2023 in the US, the United Kingdom, Canada and Australia. It has been recorded 77 times since; its biggest jump was 103,050% on 26 Nov 2025 — a Breakout, Google's label for growth above 5,000%. It was last seen rising on 27 Sep 2026.

🧶 sweater POD Generic product

First seen: 20 Dec 2023; 2 years ago
Last seen: 27 Sep 2026; 1 week ago
Times recorded: 77; 10 window/country combos
Peak: 103,050%; 26 Nov 2025
Countries: 🇺🇸 🇬🇧 🇨🇦 🇦🇺; US, GB, CA, AU
Windows: 1H · 4H · 1D · 7D · 30D; ever rising in

Right now (last 24 hours)

Not in any rising list in the last 24 hours. Last seen 1 week ago.

Last 90 daysLast 24 months

Highest growth recorded each day, across every window and country.Highest growth recorded in each month.

Same period in 2025

9 Jul 2025 – 6 Oct 2025 · peak 20,250%

Tracking coverage has grown over the years (more niches, countries and time windows), so earlier years can under-count.

Search demand by month

Google Ads · data through Jul 2024

Searches peak in November–January — 4,400 a month at the top against ~720 in May, the quietest month. To catch the season, listings should be live by September.

~1,900 searches/month on average Ad competition: High

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FAQ

When did "shetland wool sweater" start trending?: Google Trends first listed it as a rising search on 20 December 2023 in the US, the United Kingdom, Canada, Australia. It has been recorded 77 times since, peaking at 103,050% on 26 November 2025.
Where is "shetland wool sweater" rising right now?: Nowhere in the last 24 hours. It was last seen rising on 27 September 2026 (US, GB, CA, AU).
How does this year compare with last year?: Over the same 90 days in previous years its best daily growth was 20,250% in 2025, against 6,850% in the last 90 days — a recurring window worth planning for.
How many people search for "shetland wool sweater"?: Google Ads counted an average of 1,900 searches a month over the year to Jul 2024, peaking at 4,400 in Dec 2023. Demand is seasonal — plan for November–January and have listings live by September.
Can I put "shetland wool sweater" on a shirt or a listing?: It is a generic product term, so the trademark risk is low; the design itself has to be the reason to buy.
Is it a good keyword for print-on-demand designs?: It passes the print-on-demand filter (people search for it together with sweaters); 1 related rising searches about "shetland" are listed below. Check the trademark status of any brand or name in the phrase before using it on a listing.

Source: Google Trends rising searches. Updated 6 Oct 2026, 11:57 UTC.