When did "reformation sweater" start trending?

Google Trends first listed it as a rising search on 17 September 2023 in the US, the United Kingdom, Canada. It has been recorded 265 times since, peaking at 51,750% on 12 September 2026.

Where is "reformation sweater" rising right now?

Nowhere in the last 24 hours. It was last seen rising on 12 September 2026 (US, GB, CA).

How does this year compare with last year?

Over the same 90 days in previous years its best daily growth was 33,750% in 2025, 150% in 2024, against 51,750% in the last 90 days — a recurring window worth planning for.

How many people search for "reformation sweater"?

Google Ads counted an average of 5,400 searches a month over the year to Aug 2026, peaking at 12,100 in Nov 2025. Demand is seasonal — plan for September–November and have listings live by July.

Can I put "reformation sweater" on a shirt or a listing?

Probably not as written: the phrase names a brand, so a listing that uses the brand name risks a takedown. Design around the style or the topic people want, not the name.

Is it a good keyword for print-on-demand designs?

It passes the print-on-demand filter (people search for it together with sweaters); 4 related rising searches about "reformation" are listed below. Check the trademark status of any brand or name in the phrase before using it on a listing.

reformation sweater

Google Trends rising search · first seen 17 Sep 2023

"reformation sweater" is a search that Google Trends flagged as rising among people searching for sweaters, first seen on 17 Sep 2023 in the US, the United Kingdom and Canada. It has been recorded 265 times since; its biggest jump was 51,750% on 12 Sep 2026 — a Breakout, Google's label for growth above 5,000%. It was last seen rising on 12 Sep 2026.

🧶 sweater POD Brand + product

First seen: 17 Sep 2023; 3 years ago
Last seen: 12 Sep 2026; 6 days ago
Times recorded: 265; 11 window/country combos
Peak: 51,750%; 12 Sep 2026
Countries: 🇺🇸 🇬🇧 🇨🇦; US, GB, CA
Windows: 1H · 4H · 1D · 7D · 30D · 90D · 12M; ever rising in

Right now (last 24 hours)

Not in any rising list in the last 24 hours. Last seen 6 days ago.

Last 90 daysLast 24 months

Highest growth recorded each day, across every window and country.Highest growth recorded in each month.

Same period in 2025

22 Jun 2025 – 19 Sep 2025 · peak 33,750%

Same period in 2024

22 Jun 2024 – 19 Sep 2024 · peak 150%

Tracking coverage has grown over the years (more niches, countries and time windows), so earlier years can under-count.

Search demand by month

Google Ads · data through Aug 2026

Searches peak in September–November — 12,100 a month at the top against ~990 in June, the quietest month. To catch the season, listings should be live by July.

~5,400 searches/month on average Ad competition: High

Search "reformation sweater" on

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FAQ

When did "reformation sweater" start trending?: Google Trends first listed it as a rising search on 17 September 2023 in the US, the United Kingdom, Canada. It has been recorded 265 times since, peaking at 51,750% on 12 September 2026.
Where is "reformation sweater" rising right now?: Nowhere in the last 24 hours. It was last seen rising on 12 September 2026 (US, GB, CA).
How does this year compare with last year?: Over the same 90 days in previous years its best daily growth was 33,750% in 2025, 150% in 2024, against 51,750% in the last 90 days — a recurring window worth planning for.
How many people search for "reformation sweater"?: Google Ads counted an average of 5,400 searches a month over the year to Aug 2026, peaking at 12,100 in Nov 2025. Demand is seasonal — plan for September–November and have listings live by July.
Can I put "reformation sweater" on a shirt or a listing?: Probably not as written: the phrase names a brand, so a listing that uses the brand name risks a takedown. Design around the style or the topic people want, not the name.
Is it a good keyword for print-on-demand designs?: It passes the print-on-demand filter (people search for it together with sweaters); 4 related rising searches about "reformation" are listed below. Check the trademark status of any brand or name in the phrase before using it on a listing.

Source: Google Trends rising searches. Updated 19 Sep 2026, 09:37 UTC.