When did "ovo hoodie" start trending?

Google Trends first listed it as a rising search on 28 December 2022 in the US, the United Kingdom, Canada, Australia, Germany. It has been recorded 1,261 times since, peaking at 270,150% on 31 October 2024.

Where is "ovo hoodie" rising right now?

In the last 24 hours it appeared in the Past 4 hours window for the US, with a best growth of 14,900% (Breakout).

How does this year compare with last year?

Over the same 90 days in previous years its best daily growth was 43,650% in 2025, 242,050% in 2024, against 36,350% in the last 90 days — a recurring window worth planning for.

How many people search for "ovo hoodie"?

Google Ads counted an average of 22,200 searches a month over the year to Jul 2024, peaking at 33,100 in Oct 2023. Demand holds up across the year.

Can I put "ovo hoodie" on a shirt or a listing?

Probably not as written: the phrase names a brand, so a listing that uses the brand name risks a takedown. Design around the style or the topic people want, not the name.

Is it a good keyword for print-on-demand designs?

It passes the print-on-demand filter (people search for it together with shirts, sweatshirts, hoodies); 8 related rising searches about "ovo" are listed below. Check the trademark status of any brand or name in the phrase before using it on a listing.

ovo hoodie

Google Trends rising search · first seen 28 Dec 2022 · breaking out now

"ovo hoodie" is a search that Google Trends flagged as rising among people searching for shirts, sweatshirts and hoodies, first seen on 28 Dec 2022 in the US, the United Kingdom, Canada, Australia and Germany. It has been recorded 1,261 times since; its biggest jump was 270,150% on 31 Oct 2024 — a Breakout, Google's label for growth above 5,000%. Right now it is rising in the Past 4 hours window in the US.

👕 shirt 🧥 sweatshirt 🦸 hoodie POD Brand + product

First seen: 28 Dec 2022; 3 years ago
Last seen: 18 Sep 2026; 18 Sep 18:01 UTC
Times recorded: 1,261; 29 window/country combos
Peak: 270,150%; 31 Oct 2024
Countries: 🇺🇸 🇬🇧 🇨🇦 🇦🇺 🇩🇪; US, GB, CA, AU, DE
Windows: 1H · 4H · 1D · 7D · 30D · 90D · 12M · 5Y; ever rising in

Right now (last 24 hours)

4H 🇺🇸 United States best 14,900% · Breakout

Last 90 daysLast 24 months

Highest growth recorded each day, across every window and country.Highest growth recorded in each month.

Same period in 2025

22 Jun 2025 – 19 Sep 2025 · peak 43,650%

Same period in 2024

22 Jun 2024 – 19 Sep 2024 · peak 242,050%

Tracking coverage has grown over the years (more niches, countries and time windows), so earlier years can under-count.

Search demand by month

Google Ads · data through Jul 2024

Demand holds up year-round: around 22,200 searches a month, at its best 33,100 in Oct 2023.

~22,200 searches/month on average Ad competition: High

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FAQ

When did "ovo hoodie" start trending?: Google Trends first listed it as a rising search on 28 December 2022 in the US, the United Kingdom, Canada, Australia, Germany. It has been recorded 1,261 times since, peaking at 270,150% on 31 October 2024.
Where is "ovo hoodie" rising right now?: In the last 24 hours it appeared in the Past 4 hours window for the US, with a best growth of 14,900% (Breakout).
How does this year compare with last year?: Over the same 90 days in previous years its best daily growth was 43,650% in 2025, 242,050% in 2024, against 36,350% in the last 90 days — a recurring window worth planning for.
How many people search for "ovo hoodie"?: Google Ads counted an average of 22,200 searches a month over the year to Jul 2024, peaking at 33,100 in Oct 2023. Demand holds up across the year.
Can I put "ovo hoodie" on a shirt or a listing?: Probably not as written: the phrase names a brand, so a listing that uses the brand name risks a takedown. Design around the style or the topic people want, not the name.
Is it a good keyword for print-on-demand designs?: It passes the print-on-demand filter (people search for it together with shirts, sweatshirts, hoodies); 8 related rising searches about "ovo" are listed below. Check the trademark status of any brand or name in the phrase before using it on a listing.

Source: Google Trends rising searches. Updated 19 Sep 2026, 17:08 UTC.