When did "off white sweatshirt" start trending?

Google Trends first listed it as a rising search on 8 August 2023 in the US, the United Kingdom, Canada, Australia. It has been recorded 263 times since, peaking at 72,950% on 17 August 2024.

Where is "off white sweatshirt" rising right now?

In the last 24 hours it appeared in the Past day window for the United Kingdom, with a best growth of 200%.

How does this year compare with last year?

Over the same 90 days in previous years its best daily growth was 72,950% in 2024, against 200% in the last 90 days — a recurring window worth planning for.

How many people search for "off white sweatshirt"?

Google Ads counted an average of 12,100 searches a month over the year to Jul 2024, peaking at 18,100 in Oct 2023. Demand holds up across the year.

Can I put "off white sweatshirt" on a shirt or a listing?

Probably not as written: the phrase names a brand, so a listing that uses the brand name risks a takedown. Design around the style or the topic people want, not the name.

Is it a good keyword for print-on-demand designs?

It passes the print-on-demand filter (people search for it together with shirts, sweatshirts); 8 related rising searches about "off" are listed below. Check the trademark status of any brand or name in the phrase before using it on a listing.

off white sweatshirt

Google Trends rising search · first seen 8 Aug 2023

"off white sweatshirt" is a search that Google Trends flagged as rising among people searching for shirts and sweatshirts, first seen on 8 Aug 2023 in the US, the United Kingdom, Canada and Australia. It has been recorded 263 times since; its biggest jump was 72,950% on 17 Aug 2024 — a Breakout, Google's label for growth above 5,000%. Right now it is rising in the Past day window in the United Kingdom.

👕 shirt 🧥 sweatshirt POD Brand + product

First seen: 8 Aug 2023; 3 years ago
Last seen: 19 Sep 2026; 19 Sep 08:01 UTC
Times recorded: 263; 21 window/country combos
Peak: 72,950%; 17 Aug 2024
Countries: 🇺🇸 🇬🇧 🇨🇦 🇦🇺; US, GB, CA, AU
Windows: 1H · 4H · 1D · 7D · 30D · 90D · 12M · 5Y; ever rising in

Right now (last 24 hours)

1D 🇬🇧 United Kingdom best 200%

Last 90 daysLast 24 months

Highest growth recorded each day, across every window and country.Highest growth recorded in each month.

Same period in 2024

22 Jun 2024 – 19 Sep 2024 · peak 72,950%

Tracking coverage has grown over the years (more niches, countries and time windows), so earlier years can under-count.

Search demand by month

Google Ads · data through Jul 2024

Demand holds up year-round: around 12,100 searches a month, at its best 18,100 in Oct 2023.

~12,100 searches/month on average Ad competition: High

Search "off white sweatshirt" on

Google Trends

Marketplace Category

Etsy Google Images All matching rows

Ask an AI about this keyword

Why it is trending, trademark risk, 10 design angles and keywords. Opens your own ChatGPT, Claude or Perplexity with the data and a ready-made brief — nothing is sent from this site.

ChatGPT ↗ Claude ↗ Perplexity ↗ View as Markdown

Copied — paste it into any AI chat.

FAQ

When did "off white sweatshirt" start trending?: Google Trends first listed it as a rising search on 8 August 2023 in the US, the United Kingdom, Canada, Australia. It has been recorded 263 times since, peaking at 72,950% on 17 August 2024.
Where is "off white sweatshirt" rising right now?: In the last 24 hours it appeared in the Past day window for the United Kingdom, with a best growth of 200%.
How does this year compare with last year?: Over the same 90 days in previous years its best daily growth was 72,950% in 2024, against 200% in the last 90 days — a recurring window worth planning for.
How many people search for "off white sweatshirt"?: Google Ads counted an average of 12,100 searches a month over the year to Jul 2024, peaking at 18,100 in Oct 2023. Demand holds up across the year.
Can I put "off white sweatshirt" on a shirt or a listing?: Probably not as written: the phrase names a brand, so a listing that uses the brand name risks a takedown. Design around the style or the topic people want, not the name.
Is it a good keyword for print-on-demand designs?: It passes the print-on-demand filter (people search for it together with shirts, sweatshirts); 8 related rising searches about "off" are listed below. Check the trademark status of any brand or name in the phrase before using it on a listing.

Source: Google Trends rising searches. Updated 19 Sep 2026, 11:24 UTC.