When did "lifeguard shirt" start trending?

Google Trends first listed it as a rising search on 31 October 2022 in the US, Canada. It has been recorded 40 times since, peaking at 6,700% on 26 October 2024.

Where is "lifeguard shirt" rising right now?

In the last 24 hours it appeared in the Past hour window for the US, with a best growth of 3,800%.

How does this year compare with last year?

Over the same 90 days in previous years its best daily growth was 6,150% in 2025, 6,700% in 2024, against 3,800% in the last 90 days — a recurring window worth planning for.

How many people search for "lifeguard shirt"?

Google Ads counted an average of 2,900 searches a month over the year to Jul 2026, peaking at 9,900 in Oct 2022. Demand is seasonal — plan for October and have listings live by August.

Can I put "lifeguard shirt" on a shirt or a listing?

Yes — it is a topic search with no person, team, character, title or brand in it, the kind print-on-demand designs are made of. Anyone may design for it; keep the wording your own.

Is it a good keyword for print-on-demand designs?

It passes the print-on-demand filter (people search for it together with shirts); 3 related rising searches about "lifeguard" are listed below. Check the trademark status of any brand or name in the phrase before using it on a listing.

lifeguard shirt

Google Trends rising search · first seen 31 Oct 2022

"lifeguard shirt" is a search that Google Trends flagged as rising among people searching for shirts, first seen on 31 Oct 2022 in the US and Canada. It has been recorded 40 times since; its biggest jump was 6,700% on 26 Oct 2024 — a Breakout, Google's label for growth above 5,000%. Right now it is rising in the Past hour window in the US.

👕 shirt POD Design topic ✅ Free to use

First seen: 31 Oct 2022; 3 years ago
Last seen: 30 Oct 2026; 30 Oct 20:00 UTC
Times recorded: 40; 9 window/country combos
Peak: 6,700%; 26 Oct 2024
Countries: 🇺🇸 🇨🇦; US, CA
Windows: 1H · 4H · 1D · 7D; ever rising in

Right now (last 24 hours)

1H 🇺🇸 United States best 3,800%

Last 90 daysLast 24 months

Highest growth recorded each day, across every window and country.Highest growth recorded in each month.

Same period in 2025

2 Aug 2025 – 30 Oct 2025 · peak 6,150%

Same period in 2024

2 Aug 2024 – 30 Oct 2024 · peak 6,700%

Tracking coverage has grown over the years (more niches, countries and time windows), so earlier years can under-count.

Search demand by month

Google Ads · data through Jul 2026

Searches peak in October — 9,900 a month at the top against ~1,525 in December, the quietest month. To catch the season, listings should be live by August.

~2,900 searches/month on average Ad competition: High

Search "lifeguard shirt" on

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FAQ

When did "lifeguard shirt" start trending?: Google Trends first listed it as a rising search on 31 October 2022 in the US, Canada. It has been recorded 40 times since, peaking at 6,700% on 26 October 2024.
Where is "lifeguard shirt" rising right now?: In the last 24 hours it appeared in the Past hour window for the US, with a best growth of 3,800%.
How does this year compare with last year?: Over the same 90 days in previous years its best daily growth was 6,150% in 2025, 6,700% in 2024, against 3,800% in the last 90 days — a recurring window worth planning for.
How many people search for "lifeguard shirt"?: Google Ads counted an average of 2,900 searches a month over the year to Jul 2026, peaking at 9,900 in Oct 2022. Demand is seasonal — plan for October and have listings live by August.
Can I put "lifeguard shirt" on a shirt or a listing?: Yes — it is a topic search with no person, team, character, title or brand in it, the kind print-on-demand designs are made of. Anyone may design for it; keep the wording your own.
Is it a good keyword for print-on-demand designs?: It passes the print-on-demand filter (people search for it together with shirts); 3 related rising searches about "lifeguard" are listed below. Check the trademark status of any brand or name in the phrase before using it on a listing.

Source: Google Trends rising searches. Updated 30 Oct 2026, 22:09 UTC.