When did "h&m t shirt" start trending?

Google Trends first listed it as a rising search on 15 January 2023 in the US, the United Kingdom, Canada, Australia. It has been recorded 21 times since, peaking at 34,600% on 8 July 2025.

Where is "h&m t shirt" rising right now?

Nowhere in the last 24 hours. It was last seen rising on 27 September 2026 (US, GB, CA, AU).

How does this year compare with last year?

No rising activity was recorded for it in the same 90-day period last year: it has risen before (first seen January 2023), just not on a yearly schedule — treat each rise as its own event.

How many people search for "h&m t shirt"?

Google Ads counted an average of 40,500 searches a month over the year to Aug 2026, peaking at 74,000 in Jul 2026. Demand holds up across the year.

Can I put "h&m t shirt" on a shirt or a listing?

Probably not as written: the phrase names a brand, so a listing that uses the brand name risks a takedown. Design around the style or the topic people want, not the name.

Is it a good keyword for print-on-demand designs?

It passes the print-on-demand filter (people search for it together with shirts). Check the trademark status of any brand or name in the phrase before using it on a listing.

h&m t shirt

Google Trends rising search · first seen 15 Jan 2023

"h&m t shirt" is a search that Google Trends flagged as rising among people searching for shirts, first seen on 15 Jan 2023 in the US, the United Kingdom, Canada and Australia. It has been recorded 21 times since; its biggest jump was 34,600% on 8 Jul 2025 — a Breakout, Google's label for growth above 5,000%. It was last seen rising on 27 Sep 2026.

👕 shirt POD Brand + product

First seen: 15 Jan 2023; 3 years ago
Last seen: 27 Sep 2026; 1 week ago
Times recorded: 21; 7 window/country combos
Peak: 34,600%; 8 Jul 2025
Countries: 🇺🇸 🇬🇧 🇨🇦 🇦🇺; US, GB, CA, AU
Windows: 1H · 4H · 1D; ever rising in

Right now (last 24 hours)

Not in any rising list in the last 24 hours. Last seen 1 week ago.

Last 90 daysLast 24 months

Highest growth recorded each day, across every window and country.Highest growth recorded in each month.

Search demand by month

Google Ads · data through Aug 2026

Demand holds up year-round: around 40,500 searches a month, at its best 74,000 in Jul 2026.

~40,500 searches/month on average Ad competition: High

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FAQ

When did "h&m t shirt" start trending?: Google Trends first listed it as a rising search on 15 January 2023 in the US, the United Kingdom, Canada, Australia. It has been recorded 21 times since, peaking at 34,600% on 8 July 2025.
Where is "h&m t shirt" rising right now?: Nowhere in the last 24 hours. It was last seen rising on 27 September 2026 (US, GB, CA, AU).
How does this year compare with last year?: No rising activity was recorded for it in the same 90-day period last year: it has risen before (first seen January 2023), just not on a yearly schedule — treat each rise as its own event.
How many people search for "h&m t shirt"?: Google Ads counted an average of 40,500 searches a month over the year to Aug 2026, peaking at 74,000 in Jul 2026. Demand holds up across the year.
Can I put "h&m t shirt" on a shirt or a listing?: Probably not as written: the phrase names a brand, so a listing that uses the brand name risks a takedown. Design around the style or the topic people want, not the name.
Is it a good keyword for print-on-demand designs?: It passes the print-on-demand filter (people search for it together with shirts). Check the trademark status of any brand or name in the phrase before using it on a listing.

Source: Google Trends rising searches. Updated 10 Oct 2026, 03:57 UTC.