When did "h&m t shirt" start trending?

Google Trends first listed it as a rising search on 15 January 2023 in the US, the United Kingdom, Canada. It has been recorded 20 times since, peaking at 34,600% on 8 July 2025.

Where is "h&m t shirt" rising right now?

Nowhere in the last 24 hours. It was last seen rising on 21 August 2026 (US, GB, CA).

How does this year compare with last year?

Over the same 90 days in previous years its best daily growth was 34,600% in 2025, against 21,650% in the last 90 days — a recurring window worth planning for.

How many people search for "h&m t shirt"?

Google Ads counted an average of 33,100 searches a month over the year to Jul 2024, peaking at 49,500 in Apr 2024. Demand holds up across the year.

Can I put "h&m t shirt" on a shirt or a listing?

Probably not as written: the phrase names a brand, so a listing that uses the brand name risks a takedown. Design around the style or the topic people want, not the name.

Is it a good keyword for print-on-demand designs?

It passes the print-on-demand filter (people search for it together with shirts). Check the trademark status of any brand or name in the phrase before using it on a listing.

h&m t shirt

Google Trends rising search · first seen 15 Jan 2023

"h&m t shirt" is a search that Google Trends flagged as rising among people searching for shirts, first seen on 15 Jan 2023 in the US, the United Kingdom and Canada. It has been recorded 20 times since; its biggest jump was 34,600% on 8 Jul 2025 — a Breakout, Google's label for growth above 5,000%. It was last seen rising on 21 Aug 2026.

👕 shirt POD Brand + product

First seen: 15 Jan 2023; 3 years ago
Last seen: 21 Aug 2026; 4 weeks ago
Times recorded: 20; 6 window/country combos
Peak: 34,600%; 8 Jul 2025
Countries: 🇺🇸 🇬🇧 🇨🇦; US, GB, CA
Windows: 1H · 4H · 1D; ever rising in

Right now (last 24 hours)

Not in any rising list in the last 24 hours. Last seen 4 weeks ago.

Last 90 daysLast 24 months

Highest growth recorded each day, across every window and country.Highest growth recorded in each month.

Same period in 2025

22 Jun 2025 – 19 Sep 2025 · peak 34,600%

Tracking coverage has grown over the years (more niches, countries and time windows), so earlier years can under-count.

Search demand by month

Google Ads · data through Jul 2024

Demand holds up year-round: around 33,100 searches a month, at its best 49,500 in Apr 2024.

~33,100 searches/month on average Ad competition: High

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FAQ

When did "h&m t shirt" start trending?: Google Trends first listed it as a rising search on 15 January 2023 in the US, the United Kingdom, Canada. It has been recorded 20 times since, peaking at 34,600% on 8 July 2025.
Where is "h&m t shirt" rising right now?: Nowhere in the last 24 hours. It was last seen rising on 21 August 2026 (US, GB, CA).
How does this year compare with last year?: Over the same 90 days in previous years its best daily growth was 34,600% in 2025, against 21,650% in the last 90 days — a recurring window worth planning for.
How many people search for "h&m t shirt"?: Google Ads counted an average of 33,100 searches a month over the year to Jul 2024, peaking at 49,500 in Apr 2024. Demand holds up across the year.
Can I put "h&m t shirt" on a shirt or a listing?: Probably not as written: the phrase names a brand, so a listing that uses the brand name risks a takedown. Design around the style or the topic people want, not the name.
Is it a good keyword for print-on-demand designs?: It passes the print-on-demand filter (people search for it together with shirts). Check the trademark status of any brand or name in the phrase before using it on a listing.

Source: Google Trends rising searches. Updated 19 Sep 2026, 08:47 UTC.