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h&m off shoulder sweater

Google Trends rising search · first seen 10 Sep 2023

"h&m off shoulder sweater" is a search that Google Trends flagged as rising among people searching for sweaters, first seen on 10 Sep 2023 in the US, the United Kingdom, Canada and Australia. It has been recorded 267 times since; its biggest jump was 96,700% on 1 Dec 2025 — a Breakout, Google's label for growth above 5,000%. It was last seen rising on 16 Dec 2025.

🧶 sweater POD Brand + product
First seen
10 Sep 2023
3 years ago
Last seen
16 Dec 2025
9 months ago
Times recorded
267
12 window/country combos
Peak
96,700%
1 Dec 2025
Countries
🇺🇸 🇬🇧 🇨🇦 🇦🇺
US, GB, CA, AU
Windows
1H · 4H · 1D · 7D · 30D · 90D · 12M
ever rising in

Right now (last 24 hours)

Not in any rising list in the last 24 hours. Last seen 9 months ago.

Last 24 months

Nothing in the last 90 days — this one is out of season. Highest growth recorded in each month.

Monthly peak, last 24 months 0 96,700% 96,700% · Dec 2025 Oct 2024 Jun 2025 Feb 2026 Sep 2026
Monthly peak, last 24 months: 2024-10-01: 96550, 2024-11-01: 51000, 2024-12-01: 150, 2025-01-01: 16550, 2025-02-01: 0, 2025-03-01: 0, 2025-04-01: 0, 2025-05-01: 0, 2025-06-01: 0, 2025-07-01: 0, 2025-08-01: 0, 2025-09-01: 250, 2025-10-01: 0, 2025-11-01: 0, 2025-12-01: 96700, 2026-01-01: 0, 2026-02-01: 0, 2026-03-01: 0, 2026-04-01: 0, 2026-05-01: 0, 2026-06-01: 0, 2026-07-01: 0, 2026-08-01: 0, 2026-09-01: 0

Search demand by month

Google Ads · data through Aug 2026

Searches peak in November–December — 33,100 a month at the top against ~1,700 in June, the quietest month. To catch the season, listings should be live by September.

Monthly searches on Google (Google Ads), through Aug 2026 0 22,200 22,200 · Nov 2024 Sep 2024 May 2025 Jan 2026 Aug 2026
Monthly searches on Google (Google Ads), through Aug 2026: 2024-09-01: 12100, 2024-10-01: 14800, 2024-11-01: 22200, 2024-12-01: 14800, 2025-01-01: 6600, 2025-02-01: 4400, 2025-03-01: 2900, 2025-04-01: 1900, 2025-05-01: 1900, 2025-06-01: 1600, 2025-07-01: 2400, 2025-08-01: 6600, 2025-09-01: 6600, 2025-10-01: 8100, 2025-11-01: 12100, 2025-12-01: 8100, 2026-01-01: 3600, 2026-02-01: 2900, 2026-03-01: 1600, 2026-04-01: 1300, 2026-05-01: 1300, 2026-06-01: 1000, 2026-07-01: 1300, 2026-08-01: 2400
~4,400 searches/month on average Ad competition: High

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Related rising searches about "off"

FAQ

When did "h&m off shoulder sweater" start trending?
Google Trends first listed it as a rising search on 10 September 2023 in the US, the United Kingdom, Canada, Australia. It has been recorded 267 times since, peaking at 96,700% on 1 December 2025.
Where is "h&m off shoulder sweater" rising right now?
Nowhere in the last 24 hours. It was last seen rising on 16 December 2025 (US, GB, CA, AU).
Is "h&m off shoulder sweater" seasonal?
It has not been rising in the last 90 days, but over the last 24 months it rose in 6 separate months, peaking at 96,700% in December 2025. That is a seasonal pattern: plan for the season rather than the week.
How many people search for "h&m off shoulder sweater"?
Google Ads counted an average of 4,400 searches a month over the year to Aug 2026, peaking at 33,100 in Nov 2023. Demand is seasonal — plan for November–December and have listings live by September.
Can I put "h&m off shoulder sweater" on a shirt or a listing?
Probably not as written: the phrase names a brand, so a listing that uses the brand name risks a takedown. Design around the style or the topic people want, not the name.
Is it a good keyword for print-on-demand designs?
It passes the print-on-demand filter (people search for it together with sweaters); 8 related rising searches about "off" are listed below. Check the trademark status of any brand or name in the phrase before using it on a listing.

Source: Google Trends rising searches. Updated 19 Sep 2026, 08:46 UTC.

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