When did "hazel sweatshirt" start trending?

Google Trends first listed it as a rising search on 11 August 2023 in the US, Canada. It has been recorded 56 times since, peaking at 23,000% on 15 January 2025.

Where is "hazel sweatshirt" rising right now?

In the last 24 hours it appeared in the Past day window for the US, with a best growth of 60%.

How does this year compare with last year?

Over the same 90 days in previous years its best daily growth was 10,350% in 2024, against 21,200% in the last 90 days — a recurring window worth planning for.

How many people search for "hazel sweatshirt"?

Google Ads counted an average of 1,300 searches a month over the year to Jul 2024, peaking at 2,400 in Nov 2023. Demand holds up across the year.

Can I put "hazel sweatshirt" on a shirt or a listing?

It is a generic product term, so the trademark risk is low; the design itself has to be the reason to buy.

Is it a good keyword for print-on-demand designs?

It passes the print-on-demand filter (people search for it together with sweatshirts). Check the trademark status of any brand or name in the phrase before using it on a listing.

hazel sweatshirt

Google Trends rising search · first seen 11 Aug 2023

"hazel sweatshirt" is a search that Google Trends flagged as rising among people searching for sweatshirts, first seen on 11 Aug 2023 in the US and Canada. It has been recorded 56 times since; its biggest jump was 23,000% on 15 Jan 2025 — a Breakout, Google's label for growth above 5,000%. Right now it is rising in the Past day window in the US.

🧥 sweatshirt POD Generic product

First seen: 11 Aug 2023; 3 years ago
Last seen: 19 Sep 2026; 19 Sep 12:00 UTC
Times recorded: 56; 8 window/country combos
Peak: 23,000%; 15 Jan 2025
Countries: 🇺🇸 🇨🇦; US, CA
Windows: 1H · 4H · 1D · 7D · 30D · 90D · 12M; ever rising in

Right now (last 24 hours)

1D 🇺🇸 United States best 60%

Last 90 daysLast 24 months

Highest growth recorded each day, across every window and country.Highest growth recorded in each month.

Same period in 2024

22 Jun 2024 – 19 Sep 2024 · peak 10,350%

Tracking coverage has grown over the years (more niches, countries and time windows), so earlier years can under-count.

Search demand by month

Google Ads · data through Jul 2024

Demand holds up year-round: around 1,300 searches a month, at its best 2,400 in Nov 2023.

~1,300 searches/month on average Ad competition: High

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FAQ

When did "hazel sweatshirt" start trending?: Google Trends first listed it as a rising search on 11 August 2023 in the US, Canada. It has been recorded 56 times since, peaking at 23,000% on 15 January 2025.
Where is "hazel sweatshirt" rising right now?: In the last 24 hours it appeared in the Past day window for the US, with a best growth of 60%.
How does this year compare with last year?: Over the same 90 days in previous years its best daily growth was 10,350% in 2024, against 21,200% in the last 90 days — a recurring window worth planning for.
How many people search for "hazel sweatshirt"?: Google Ads counted an average of 1,300 searches a month over the year to Jul 2024, peaking at 2,400 in Nov 2023. Demand holds up across the year.
Can I put "hazel sweatshirt" on a shirt or a listing?: It is a generic product term, so the trademark risk is low; the design itself has to be the reason to buy.
Is it a good keyword for print-on-demand designs?: It passes the print-on-demand filter (people search for it together with sweatshirts). Check the trademark status of any brand or name in the phrase before using it on a listing.

Source: Google Trends rising searches. Updated 19 Sep 2026, 12:32 UTC.