When did "estee lauder gift set" start trending?

Google Trends first listed it as a rising search on 21 August 2023 in the US, the United Kingdom, Canada, Australia. It has been recorded 471 times since, peaking at 55,150% on 28 December 2024.

Where is "estee lauder gift set" rising right now?

In the last 24 hours it appeared in the Past 30 days window for the United Kingdom, with a best growth of 60%.

How does this year compare with last year?

Over the same 90 days in previous years its best daily growth was 42,050% in 2024, against 23,000% in the last 90 days — a recurring window worth planning for.

How many people search for "estee lauder gift set"?

Google Ads counted an average of 18,100 searches a month over the year to Aug 2026, peaking at 74,000 in Dec 2024. Demand is seasonal — plan for November–December and have listings live by September.

Can I put "estee lauder gift set" on a shirt or a listing?

Probably not as written: the phrase names a brand, so a listing that uses the brand name risks a takedown. Design around the style or the topic people want, not the name.

Is it a good keyword for print-on-demand designs?

It passes the print-on-demand filter (people search for it together with gifts); 4 related rising searches about "estee" are listed below. Check the trademark status of any brand or name in the phrase before using it on a listing.

estee lauder gift set

Google Trends rising search · first seen 21 Aug 2023

"estee lauder gift set" is a search that Google Trends flagged as rising among people searching for gifts, first seen on 21 Aug 2023 in the US, the United Kingdom, Canada and Australia. It has been recorded 471 times since; its biggest jump was 55,150% on 28 Dec 2024 — a Breakout, Google's label for growth above 5,000%. Right now it is rising in the Past 30 days window in the United Kingdom.

🎁 gift POD Brand + product

First seen: 21 Aug 2023; 3 years ago
Last seen: 23 Oct 2026; 23 Oct 00:02 UTC
Times recorded: 471; 20 window/country combos
Peak: 55,150%; 28 Dec 2024
Countries: 🇺🇸 🇬🇧 🇨🇦 🇦🇺; US, GB, CA, AU
Windows: 1H · 4H · 1D · 7D · 30D · 90D · 12M; ever rising in

Right now (last 24 hours)

30D 🇬🇧 United Kingdom best 60%

Last 90 daysLast 24 months

Highest growth recorded each day, across every window and country.Highest growth recorded in each month.

Same period in 2024

26 Jul 2024 – 23 Oct 2024 · peak 42,050%

Tracking coverage has grown over the years (more niches, countries and time windows), so earlier years can under-count.

Search demand by month

Google Ads · data through Aug 2026

Searches peak in November–December — 74,000 a month at the top against ~7,350 in June, the quietest month. To catch the season, listings should be live by September.

~18,100 searches/month on average Ad competition: High

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FAQ

When did "estee lauder gift set" start trending?: Google Trends first listed it as a rising search on 21 August 2023 in the US, the United Kingdom, Canada, Australia. It has been recorded 471 times since, peaking at 55,150% on 28 December 2024.
Where is "estee lauder gift set" rising right now?: In the last 24 hours it appeared in the Past 30 days window for the United Kingdom, with a best growth of 60%.
How does this year compare with last year?: Over the same 90 days in previous years its best daily growth was 42,050% in 2024, against 23,000% in the last 90 days — a recurring window worth planning for.
How many people search for "estee lauder gift set"?: Google Ads counted an average of 18,100 searches a month over the year to Aug 2026, peaking at 74,000 in Dec 2024. Demand is seasonal — plan for November–December and have listings live by September.
Can I put "estee lauder gift set" on a shirt or a listing?: Probably not as written: the phrase names a brand, so a listing that uses the brand name risks a takedown. Design around the style or the topic people want, not the name.
Is it a good keyword for print-on-demand designs?: It passes the print-on-demand filter (people search for it together with gifts); 4 related rising searches about "estee" are listed below. Check the trademark status of any brand or name in the phrase before using it on a listing.

Source: Google Trends rising searches. Updated 23 Oct 2026, 02:02 UTC.