When did "adidas rugby shirt" start trending?

Google Trends first listed it as a rising search on 25 August 2025 in the United Kingdom, Canada. It has been recorded 83 times since, peaking at 53,550% on 14 March 2026.

Where is "adidas rugby shirt" rising right now?

In the last 24 hours it appeared in the Past 4 hours, Past 30 days windows for the United Kingdom, with a best growth of 450%.

How does this year compare with last year?

Over the same 90 days in previous years its best daily growth was 1,450% in 2025, against 22,100% in the last 90 days — a recurring window worth planning for.

How many people search for "adidas rugby shirt"?

Google Ads counted an average of 1,300 searches a month over the year to Jul 2025, peaking at 1,600 in Aug 2024. Demand holds up across the year.

Can I put "adidas rugby shirt" on a shirt or a listing?

Probably not as written: the phrase names a brand, so a listing that uses the brand name risks a takedown. Design around the style or the topic people want, not the name.

Is it a good keyword for print-on-demand designs?

It passes the print-on-demand filter (people search for it together with shirts); 8 related rising searches about "adidas" are listed below. Check the trademark status of any brand or name in the phrase before using it on a listing.

adidas rugby shirt

Google Trends rising search · first seen 25 Aug 2025

"adidas rugby shirt" is a search that Google Trends flagged as rising among people searching for shirts, first seen on 25 Aug 2025 in the United Kingdom and Canada. It has been recorded 83 times since; its biggest jump was 53,550% on 14 Mar 2026 — a Breakout, Google's label for growth above 5,000%. Right now it is rising in the Past 4 hours and Past 30 days windows in the United Kingdom.

👕 shirt POD Brand + product

First seen: 25 Aug 2025; 1 year ago
Last seen: 18 Sep 2026; 18 Sep 00:01 UTC
Times recorded: 83; 6 window/country combos
Peak: 53,550%; 14 Mar 2026
Countries: 🇬🇧 🇨🇦; GB, CA
Windows: 1H · 4H · 1D · 7D · 30D; ever rising in

Right now (last 24 hours)

4H 30D 🇬🇧 United Kingdom best 450%

Last 90 daysLast 24 months

Highest growth recorded each day, across every window and country.Highest growth recorded in each month.

Same period in 2025

21 Jun 2025 – 18 Sep 2025 · peak 1,450%

Tracking coverage has grown over the years (more niches, countries and time windows), so earlier years can under-count.

Search demand by month

Google Ads · data through Jul 2025

Demand holds up year-round: around 1,300 searches a month, at its best 1,600 in Aug 2024.

~1,300 searches/month on average Ad competition: High

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FAQ

When did "adidas rugby shirt" start trending?: Google Trends first listed it as a rising search on 25 August 2025 in the United Kingdom, Canada. It has been recorded 83 times since, peaking at 53,550% on 14 March 2026.
Where is "adidas rugby shirt" rising right now?: In the last 24 hours it appeared in the Past 4 hours, Past 30 days windows for the United Kingdom, with a best growth of 450%.
How does this year compare with last year?: Over the same 90 days in previous years its best daily growth was 1,450% in 2025, against 22,100% in the last 90 days — a recurring window worth planning for.
How many people search for "adidas rugby shirt"?: Google Ads counted an average of 1,300 searches a month over the year to Jul 2025, peaking at 1,600 in Aug 2024. Demand holds up across the year.
Can I put "adidas rugby shirt" on a shirt or a listing?: Probably not as written: the phrase names a brand, so a listing that uses the brand name risks a takedown. Design around the style or the topic people want, not the name.
Is it a good keyword for print-on-demand designs?: It passes the print-on-demand filter (people search for it together with shirts); 8 related rising searches about "adidas" are listed below. Check the trademark status of any brand or name in the phrase before using it on a listing.

Source: Google Trends rising searches. Updated 18 Sep 2026, 00:30 UTC.