# matalan white shirt — Google Trends rising search

Source: https://trending.ytuong.me/k/matalan-white-shirt · updated 2026-09-18 16:33 UTC

"matalan white shirt" is a search that Google Trends flagged as rising among people searching for shirts, first seen on 3 Dec 2022 in the United Kingdom. It has been recorded 3 times since; its biggest jump was 13,000% on 13 Oct 2025 — a Breakout, Google's label for growth above 5,000%. It was last seen rising on 13 Oct 2025.

## Facts

- First seen rising: 3 Dec 2022 · last seen: 13 Oct 2025 · recorded 3 times in 2 window/country combinations
- Countries: United Kingdom
- Searched together with: shirt
- Peak growth: 13,000% on 13 Oct 2025 (Breakout = above 5,000%)
- Right now: not rising in the last 24 hours
- Seasonal: not rising now, but rose in 1 of the last 24 months
- Monthly search volume (Google Ads, data through Jul 2024): avg 880/month · peak 1,300 in May 2024 · quietest ~590 in December
- Google Ads competition: HIGH (100/100) · CPC $0.24

## Monthly peak growth, last 24 months (out of season right now)

| Day | Peak growth |
|---|---|
| 2025-10-01 | 13,000% |

## Monthly search volume (Google Ads, data through Jul 2024)

| Month | Searches |
|---|---|
| 2023-08 | 1,000 |
| 2023-09 | 1,000 |
| 2023-10 | 880 |
| 2023-11 | 720 |
| 2023-12 | 590 |
| 2024-01 | 590 |
| 2024-02 | 590 |
| 2024-03 | 880 |
| 2024-04 | 880 |
| 2024-05 | 1,300 |
| 2024-06 | 1,000 |
| 2024-07 | 1,300 |

## Search it on

- [Google Trends](https://trends.google.com/trends/explore?q=matalan+white+shirt&date=today%2012-m&geo=GB)
- [Google](https://www.google.com/search?q=matalan+white+shirt)
- [Google Images](https://www.google.com/search?tbm=isch&q=matalan+white+shirt)
- [Amazon Merch](https://amazon.co.uk/s?k=matalan%20white%20shirt&hidden-keywords="Lightweight, Classic fit, Double-needle sleeve and bottom hem" -tanktop -raglan -vneck -longsleeve)
- [Etsy](https://www.etsy.com/uk/search?q=matalan+white+shirt)

Source: Google Trends "rising" searches in 6 countries. Growth is Google's percentage against the previous period; "Breakout" means above 5,000%.